Based in Amsterdam and proudly independent,
HATTER builds experiences around the world that actually mean something.
Working with brands we love, we put our hearts and souls into creating proper events that stay in people’s minds long after they’ve headed home.
We understand that live events are a way for people to escape the relentlessness
of their everyday. We are proud to help brands make spaces where people can feel more free and find genuinely meaningful connection.
We believe brands Making Moments That Matter become indispensable and important to people. A brand that truly connects with its audience builds loyalty, community, lifestyles, worlds. People associate the brand with how they felt during the event – present, alive, and like they belong.
We understand the essence of what brand experience is –
that it’s about people, and that when it’s real, it resonates.
We believe genuine connection always wins out over fleeting trends. We help brands make experiences that hit home on a human level by putting the consumer at the heart of everything we do. This builds loyalty and community from people who feel seen and heard.
We blend international perspectives with local insights to create experiences that are relevant and respectful wherever they take place. If it doesn’t make sense within its environment, what’s the point?
Along with the big wow moments, it’s the subtler elements which always leave a lasting impression. The small touches that make people feel like they’ve been let in on a secret. Call us nerds, but we find perfecting those details exciting.
We believe in honesty and transparency across the board. We will always be upfront about our process, costs, and suppliers. We will always say who’s doing what, when and why. What you see is what you get.
We believe that real experiences move people and so stay in the mind. Everyone remembers a Moment That Matters. Therefore, everything we make considers legacy – why and how will this matter going forward? If it doesn’t, we don’t make it.
